TikTok Ad Targeting & Audience in Chile 2024

by Werner Geyser Last Updated: February 5 2026 20 min read Pipiads

This post is to describe the audience and Audience size of TikTok Ad Targeting in Chile. TikTok Ad Targeting in Chile now has more than 18.7M Audience.

In January 2026, Ad Targeting in Chile exceeds 18.6M.

In February 2026, Ad Targeting in Chile exceeds 18.7M, an increase of +158K, and the GDP per capita in Chile is $13.2K (GDP data from google).

In TikTok adspy tool: Pipiads, there are a lot of tiktok targeted ads and tiktok ads example and Best tiktok ads. United States.

There is also a TikTok utm parameters that can help you easily generate TikTok dynamic parameters.

NOTE: All data on this page are manually viewed and counted by pipiads from TikTok for business.There is a difference with the real data, for reference only.If you need to see the exact data, please go to the TikTok for business console.

For more, you can check out the tiktok Ad Targeting instructions.

TikTok Ads Location Targeting Options 2022

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TikTok Targeting Audience Chile Gender

  • Gender
    TikTok Target Audience
    Percentage
  • MALE
    10M
    53.36%
  • FEMALE
    8.7M
    46.64%

TikTok Targeting Audience Chile Age

  • Age
    TikTok Target Audience
    Percentage
  • 13-17
    1K
    0.01%
  • 18-24
    3.3M
    17.96%
  • 25-34
    8.2M
    44.01%
  • 35-44
    3M
    16.49%
  • 45-54
    1.9M
    10.34%
  • 55+
    2M
    11.18%

TikTok Targeting Audience Chile Device

  • Device
    TikTok Target Audience
    Percentage
  • Apple
    2.6M
    35.77%
  • Samsung
    2.5M
    34.55%
  • Xiaomi
    1M
    13.97%
  • Motorola
    449K
    6.05%
  • HUAWEI
    348K
    4.69%
  • Vivo
    156K
    2.1%
  • OPPO
    101K
    1.36%
  • LG
    31K
    0.42%
  • Honor
    22K
    0.3%
  • Nokia
    18K
    0.24%
  • RealMe
    13K
    0.18%
  • TECNO
    10K
    0.13%
  • ZTE
    5K
    0.07%
  • OnePlus
    4K
    0.05%
  • Infinix
    3K
    0.04%
  • SONY
    2K
    0.03%
  • Zen Admire Unity
    1K
    0.01%
  • ITEL
    1K
    0.01%
  • Discovery
    1K
    0.01%

TikTok Targeting Audience Chile Language

  • Lanuage
    TikTok Target Audience
    Percentage
  • Spanish
    18.6M
    85.76%
  • English
    900K
    4.15%
  • Portuguese
    407K
    1.88%
  • Tamil
    378K
    1.74%
  • Italian
    265K
    1.22%
  • French
    151K
    0.7%
  • Telugu
    131K
    0.6%
  • Malayalam
    97K
    0.45%
  • Swedish
    72K
    0.33%
  • Japanese
    71K
    0.33%
  • Turkish
    54K
    0.25%
  • Dutch
    54K
    0.25%
  • Traditional Chinese
    53K
    0.24%
  • Kannada
    48K
    0.22%
  • Finnish
    45K
    0.21%
  • Vietnamese
    44K
    0.2%
  • Polish
    40K
    0.18%
  • Korean
    35K
    0.16%
  • Malay
    33K
    0.15%
  • Hindi
    33K
    0.15%
  • Indonesian
    28K
    0.13%
  • Hungarian
    28K
    0.13%
  • Romanian
    18K
    0.08%
  • Russian
    17K
    0.08%
  • Marathi
    16K
    0.07%
  • Arabic
    14K
    0.06%
  • Thai
    12K
    0.06%
  • Gujarati
    12K
    0.06%
  • German
    12K
    0.06%
  • Punjabi
    8K
    0.04%
  • Ukrainian
    2K
    0.01%
  • Hebrew
    2K
    0.01%
  • Rajasthani
    1K
    0%
  • Oriya
    1K
    0%
  • Haryanavi
    1K
    0%
  • Greek
    1K
    0%
  • Czech
    1K
    0%
  • Bihari
    1K
    0%
  • Bengali
    1K
    0%
  • Assamese
    1K
    0%

TikTok Chile Interests Targeting

  • Interest
    TikTok Target Audience
    Percentage
  • Apps
    12.7M
    6.27%
  • News & Entertainment
    12.6M
    6.24%
  • Food & Beverage
    12.2M
    6.06%
  • Beauty & Personal Care
    11.8M
    5.86%
  • Games
    11.6M
    5.76%
  • Life Services
    11.4M
    5.66%
  • Home Improvement
    11.1M
    5.48%
  • Travel
    11M
    5.45%
  • Tech & Electronics
    11M
    5.44%
  • Household Products
    10.7M
    5.32%
  • Business Services
    10.7M
    5.31%
  • Apparel & Accessories
    10.6M
    5.26%
  • Education
    10.6M
    5.23%
  • Vehicles & Transportation
    9.8M
    4.88%
  • Financial Services
    9.1M
    4.5%
  • Appliances
    8.5M
    4.24%
  • E-Commerce
    7M
    3.5%
  • Sports & Outdoors
    6.8M
    3.36%
  • Pets
    6.7M
    3.35%
  • Baby, Kids & Maternity
    5.7M
    2.83%

Ad Targeting

TikTok Ads Manager supports the following targeting dimensions:

Audience Include Create a Lookalike or Custom Audience (Customer file, Engagement, App Activity, Website Traffic).
Exclude Exclude Lookalike or Custom Audiences
Demographics Gender Male, Female
Age 13-17, 18-24, 25-34, 35-44, 45-54, 55+
Location Deliver to users based on their location: Country/Region, State/Province, City and DMA (US Only).
Language Delivery to users based on app language.
Interests and Behaviors Interests Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Purchase Intent Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Behaviors

Deliver ads based on user's recent in-app Behavior's such as interactions with videos or creators.

Video behaviors include watching, liking, commenting and sharing videos by category. e.g. "Food", "Fashion".

Creator interactions include following or viewing creator profiles by category. e.g. "Travel", "Sports"

Hashtags Deliver ads to people who have engaged with hashtags over the past 7 days.
Device Connection Type WIFI, 2G, 3G, 4G, 5G
Operation System iOS & Android
Operation System Version Deliver ads to users based on software version. e.g. iOS 10.0 or above, Android 4.0 or above.
Device Model Delivery ads to users based on user's device model.
Device Price Deliver ads to users based on device pricing, ranging from no limit to $1000+.
Carrier Deliver ads to users based on mobile phone carriers.
Smart Targeting Targeting Expansion Expands your targeting settings when the system predicts it will be hard to deliver ads based on your initial targeting selections to reach a larger audience who are more likely to convert, thus extending your delivery cycle.
Automatic Targeting Dynamically allow TikTok to optimize targeting audiences to potentially get lower CPA or more conversions during ad delivery. Available only for Traffic, App, Lead Gen, Community Interaction, Conversion Web Objectives.
Targeting Recommendations TikTok will recommend Interests and Behaviors to leverage in your campaign based on Industry and account performance while you are creating your ad group.

Conclusion

This TikTok Ad Targeting & Audience 2024 page was manually collected and updated from the web by pipiads team members.

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