TikTok Ad Targeting & Audience in Peru 2024

by Werner Geyser Last Updated: February 5 2026 20 min read Pipiads

This post is to describe the audience and Audience size of TikTok Ad Targeting in Peru. TikTok Ad Targeting in Peru now has more than 33.3M Audience.

In January 2026, Ad Targeting in Peru exceeds 32.7M.

In February 2026, Ad Targeting in Peru exceeds 33.3M, an increase of +553K, and the GDP per capita in Peru is $6.1K (GDP data from google).

In TikTok adspy tool: Pipiads, there are a lot of tiktok targeted ads and tiktok ads example and Best tiktok ads. United States.

There is also a TikTok utm parameters that can help you easily generate TikTok dynamic parameters.

NOTE: All data on this page are manually viewed and counted by pipiads from TikTok for business.There is a difference with the real data, for reference only.If you need to see the exact data, please go to the TikTok for business console.

For more, you can check out the tiktok Ad Targeting instructions.

TikTok Ads Location Targeting Options 2022

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TikTok Targeting Audience Peru Gender

  • Gender
    TikTok Target Audience
    Percentage
  • MALE
    18.1M
    54.56%
  • FEMALE
    15.1M
    45.44%

TikTok Targeting Audience Peru Age

  • Age
    TikTok Target Audience
    Percentage
  • 13-17
    1K
    0%
  • 18-24
    7.5M
    22.79%
  • 25-34
    14.3M
    43.22%
  • 35-44
    5.5M
    16.66%
  • 45-54
    2.9M
    8.98%
  • 55+
    2.7M
    8.34%

TikTok Targeting Audience Peru Device

  • Device
    TikTok Target Audience
    Percentage
  • Samsung
    4.7M
    37.75%
  • Xiaomi
    2.8M
    22.83%
  • Apple
    1.8M
    14.82%
  • Motorola
    1.1M
    9.25%
  • HUAWEI
    869K
    6.89%
  • OPPO
    347K
    2.75%
  • ZTE
    210K
    1.66%
  • Honor
    187K
    1.48%
  • RealMe
    121K
    0.96%
  • LG
    82K
    0.65%
  • Vivo
    57K
    0.45%
  • Nokia
    23K
    0.18%
  • TECNO
    22K
    0.17%
  • SONY
    5K
    0.04%
  • Infinix
    5K
    0.04%
  • OnePlus
    4K
    0.03%
  • Zen Admire Unity
    1K
    0.01%
  • ITEL
    1K
    0.01%
  • Discovery
    1K
    0.01%

TikTok Targeting Audience Peru Language

  • Lanuage
    TikTok Target Audience
    Percentage
  • Spanish
    33.1M
    87.9%
  • English
    1.1M
    3.1%
  • Portuguese
    645K
    1.71%
  • Tamil
    617K
    1.64%
  • Italian
    385K
    1.02%
  • French
    226K
    0.6%
  • Telugu
    175K
    0.46%
  • Malayalam
    150K
    0.4%
  • Swedish
    111K
    0.29%
  • Kannada
    99K
    0.26%
  • Japanese
    99K
    0.26%
  • Turkish
    83K
    0.22%
  • Vietnamese
    80K
    0.21%
  • Traditional Chinese
    75K
    0.2%
  • Polish
    74K
    0.2%
  • Dutch
    72K
    0.19%
  • Hindi
    65K
    0.17%
  • Malay
    63K
    0.17%
  • Finnish
    63K
    0.17%
  • Korean
    50K
    0.13%
  • Indonesian
    47K
    0.12%
  • Hungarian
    38K
    0.1%
  • Russian
    34K
    0.09%
  • Romanian
    31K
    0.08%
  • Marathi
    31K
    0.08%
  • Gujarati
    20K
    0.05%
  • Thai
    18K
    0.05%
  • Punjabi
    11K
    0.03%
  • German
    11K
    0.03%
  • Ukrainian
    8K
    0.02%
  • Arabic
    5K
    0.01%
  • Hebrew
    2K
    0.01%
  • Rajasthani
    1K
    0%
  • Oriya
    1K
    0%
  • Haryanavi
    1K
    0%
  • Greek
    1K
    0%
  • Czech
    1K
    0%
  • Bihari
    1K
    0%
  • Bengali
    1K
    0%
  • Assamese
    1K
    0%

TikTok Peru Interests Targeting

  • Interest
    TikTok Target Audience
    Percentage
  • News & Entertainment
    25.2M
    6.67%
  • Apps
    24.1M
    6.39%
  • Life Services
    23.1M
    6.14%
  • Education
    23M
    6.08%
  • Food & Beverage
    22.1M
    5.85%
  • Beauty & Personal Care
    21.5M
    5.7%
  • Tech & Electronics
    21.5M
    5.69%
  • Games
    21.2M
    5.63%
  • Business Services
    21.1M
    5.6%
  • Apparel & Accessories
    20.3M
    5.37%
  • Home Improvement
    19M
    5.05%
  • Travel
    18.4M
    4.89%
  • Household Products
    18.2M
    4.84%
  • Vehicles & Transportation
    18.1M
    4.8%
  • Financial Services
    16.8M
    4.45%
  • Appliances
    16.6M
    4.4%
  • Baby, Kids & Maternity
    15M
    3.98%
  • E-Commerce
    13.1M
    3.48%
  • Sports & Outdoors
    10.9M
    2.88%
  • Pets
    7.9M
    2.1%

Ad Targeting

TikTok Ads Manager supports the following targeting dimensions:

Audience Include Create a Lookalike or Custom Audience (Customer file, Engagement, App Activity, Website Traffic).
Exclude Exclude Lookalike or Custom Audiences
Demographics Gender Male, Female
Age 13-17, 18-24, 25-34, 35-44, 45-54, 55+
Location Deliver to users based on their location: Country/Region, State/Province, City and DMA (US Only).
Language Delivery to users based on app language.
Interests and Behaviors Interests Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Purchase Intent Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Behaviors

Deliver ads based on user's recent in-app Behavior's such as interactions with videos or creators.

Video behaviors include watching, liking, commenting and sharing videos by category. e.g. "Food", "Fashion".

Creator interactions include following or viewing creator profiles by category. e.g. "Travel", "Sports"

Hashtags Deliver ads to people who have engaged with hashtags over the past 7 days.
Device Connection Type WIFI, 2G, 3G, 4G, 5G
Operation System iOS & Android
Operation System Version Deliver ads to users based on software version. e.g. iOS 10.0 or above, Android 4.0 or above.
Device Model Delivery ads to users based on user's device model.
Device Price Deliver ads to users based on device pricing, ranging from no limit to $1000+.
Carrier Deliver ads to users based on mobile phone carriers.
Smart Targeting Targeting Expansion Expands your targeting settings when the system predicts it will be hard to deliver ads based on your initial targeting selections to reach a larger audience who are more likely to convert, thus extending your delivery cycle.
Automatic Targeting Dynamically allow TikTok to optimize targeting audiences to potentially get lower CPA or more conversions during ad delivery. Available only for Traffic, App, Lead Gen, Community Interaction, Conversion Web Objectives.
Targeting Recommendations TikTok will recommend Interests and Behaviors to leverage in your campaign based on Industry and account performance while you are creating your ad group.

Conclusion

This TikTok Ad Targeting & Audience 2024 page was manually collected and updated from the web by pipiads team members.

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