TikTok Ad Targeting & Audience in Egypt 2024

by Werner Geyser Last Updated: February 5 2026 20 min read Pipiads

This post is to describe the audience and Audience size of TikTok Ad Targeting in Egypt. TikTok Ad Targeting in Egypt now has more than 57.3M Audience.

In January 2026, Ad Targeting in Egypt exceeds 56M.

In February 2026, Ad Targeting in Egypt exceeds 57.3M, an increase of +1.3M, and the GDP per capita in Egypt is $3.5K (GDP data from google).

In TikTok adspy tool: Pipiads, there are a lot of tiktok targeted ads and tiktok ads example and Best tiktok ads. United States.

There is also a TikTok utm parameters that can help you easily generate TikTok dynamic parameters.

NOTE: All data on this page are manually viewed and counted by pipiads from TikTok for business.There is a difference with the real data, for reference only.If you need to see the exact data, please go to the TikTok for business console.

For more, you can check out the tiktok Ad Targeting instructions.

TikTok Targeting Audience Egypt Gender

  • Gender
    TikTok Target Audience
    Percentage
  • MALE
    36.3M
    63.33%
  • FEMALE
    21M
    36.67%

TikTok Targeting Audience Egypt Age

  • Age
    TikTok Target Audience
    Percentage
  • 13-17
    1K
    0%
  • 18-24
    17.4M
    30.35%
  • 25-34
    26.9M
    47.01%
  • 35-44
    7.5M
    13.12%
  • 45-54
    2.8M
    4.99%
  • 55+
    2.5M
    4.53%

TikTok Targeting Audience Egypt Device

  • Device
    TikTok Target Audience
    Percentage
  • OPPO
    7.9M
    25.98%
  • Samsung
    7.8M
    25.83%
  • Apple
    4.2M
    13.95%
  • Xiaomi
    3.4M
    11.47%
  • HUAWEI
    2M
    6.8%
  • RealMe
    1.8M
    6.19%
  • Infinix
    1.4M
    4.65%
  • Vivo
    766K
    2.52%
  • Honor
    458K
    1.5%
  • TECNO
    130K
    0.43%
  • Nokia
    127K
    0.42%
  • ITEL
    24K
    0.08%
  • Motorola
    23K
    0.08%
  • OnePlus
    16K
    0.05%
  • LG
    9K
    0.03%
  • SONY
    5K
    0.02%
  • ZTE
    3K
    0.01%
  • Zen Admire Unity
    1K
    0%
  • Discovery
    1K
    0%

TikTok Targeting Audience Egypt Language

  • Lanuage
    TikTok Target Audience
    Percentage
  • Arabic
    50M
    74.6%
  • English
    13.3M
    19.87%
  • Spanish
    1M
    1.55%
  • French
    270K
    0.4%
  • Turkish
    216K
    0.32%
  • Tamil
    214K
    0.32%
  • Portuguese
    151K
    0.23%
  • Malay
    147K
    0.22%
  • Traditional Chinese
    140K
    0.21%
  • Indonesian
    127K
    0.19%
  • Japanese
    124K
    0.18%
  • Italian
    119K
    0.18%
  • Russian
    102K
    0.15%
  • Malayalam
    102K
    0.15%
  • Hindi
    100K
    0.15%
  • Polish
    90K
    0.13%
  • Telugu
    89K
    0.13%
  • German
    70K
    0.1%
  • Swedish
    62K
    0.09%
  • Finnish
    60K
    0.09%
  • Gujarati
    56K
    0.08%
  • Kannada
    51K
    0.08%
  • Dutch
    50K
    0.07%
  • Vietnamese
    48K
    0.07%
  • Marathi
    47K
    0.07%
  • Korean
    47K
    0.07%
  • Hungarian
    40K
    0.06%
  • Bengali
    29K
    0.04%
  • Hebrew
    28K
    0.04%
  • Thai
    22K
    0.03%
  • Punjabi
    22K
    0.03%
  • Romanian
    19K
    0.03%
  • Ukrainian
    8K
    0.01%
  • Czech
    8K
    0.01%
  • Greek
    2K
    0%
  • Rajasthani
    1K
    0%
  • Oriya
    1K
    0%
  • Haryanavi
    1K
    0%
  • Bihari
    1K
    0%
  • Assamese
    1K
    0%

TikTok Egypt Interests Targeting

  • Interest
    TikTok Target Audience
    Percentage
  • Apps
    39.5M
    7.76%
  • Food & Beverage
    38.2M
    7.51%
  • Business Services
    37.3M
    7.34%
  • News & Entertainment
    37M
    7.27%
  • Tech & Electronics
    34.4M
    6.77%
  • Beauty & Personal Care
    33.5M
    6.58%
  • Games
    31.9M
    6.27%
  • Life Services
    29.3M
    5.75%
  • Apparel & Accessories
    29.2M
    5.74%
  • Household Products
    27M
    5.31%
  • Appliances
    25.4M
    5%
  • Travel
    25M
    4.91%
  • Home Improvement
    23.8M
    4.69%
  • Vehicles & Transportation
    23.4M
    4.59%
  • Baby, Kids & Maternity
    20.4M
    4.01%
  • Education
    17.6M
    3.47%
  • Sports & Outdoors
    16M
    3.14%
  • E-Commerce
    9.4M
    1.85%
  • Pets
    7.4M
    1.45%
  • Financial Services
    2.9M
    0.58%

Ad Targeting

TikTok Ads Manager supports the following targeting dimensions:

Audience Include Create a Lookalike or Custom Audience (Customer file, Engagement, App Activity, Website Traffic).
Exclude Exclude Lookalike or Custom Audiences
Demographics Gender Male, Female
Age 13-17, 18-24, 25-34, 35-44, 45-54, 55+
Location Deliver to users based on their location: Country/Region, State/Province, City and DMA (US Only).
Language Delivery to users based on app language.
Interests and Behaviors Interests Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Purchase Intent Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Behaviors

Deliver ads based on user's recent in-app Behavior's such as interactions with videos or creators.

Video behaviors include watching, liking, commenting and sharing videos by category. e.g. "Food", "Fashion".

Creator interactions include following or viewing creator profiles by category. e.g. "Travel", "Sports"

Hashtags Deliver ads to people who have engaged with hashtags over the past 7 days.
Device Connection Type WIFI, 2G, 3G, 4G, 5G
Operation System iOS & Android
Operation System Version Deliver ads to users based on software version. e.g. iOS 10.0 or above, Android 4.0 or above.
Device Model Delivery ads to users based on user's device model.
Device Price Deliver ads to users based on device pricing, ranging from no limit to $1000+.
Carrier Deliver ads to users based on mobile phone carriers.
Smart Targeting Targeting Expansion Expands your targeting settings when the system predicts it will be hard to deliver ads based on your initial targeting selections to reach a larger audience who are more likely to convert, thus extending your delivery cycle.
Automatic Targeting Dynamically allow TikTok to optimize targeting audiences to potentially get lower CPA or more conversions during ad delivery. Available only for Traffic, App, Lead Gen, Community Interaction, Conversion Web Objectives.
Targeting Recommendations TikTok will recommend Interests and Behaviors to leverage in your campaign based on Industry and account performance while you are creating your ad group.

Conclusion

This TikTok Ad Targeting & Audience 2024 page was manually collected and updated from the web by pipiads team members.

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